Develop the skills you need to drive an effective communications strategy in our PR MODULE. Covering a wide range of topics from media relations and executive profiling to crisis communications and storytelling, learn from industry experts with decades of real-world experience.
Course
EN
Created by: Thomas Skelton
Performance PR
Learn to emphasise measurable results and key performance indicators to build a positive public image and to enhance credibility.
A multi-market communications expert spanning APAC and EMEA, including nine years focused on the Chinese market. He combines a research background with Mandarin fluency to apply a communications lens to business intelligence.
